(Originally published on 8/26/2011)
There are some things that fascinate me lately, the one thing I currently read much about is psychology, perception and a lot about human behavior.

That´s where inspiration comes into play. Inspiration has a big advantage that it is free, it feels good and in the best case, it sends chills down your spine, which create an emotional interconnection. This makes the experience unforgettable – that´s when you feel the need to connect with a person on a deeper level and share your views and conceptions to bring them to life, even years later the linkage is still active because its connected with the person, images, whatsoever… which is practically more worth than any big website “call to action”-button.
Simon Sinek had an interesting TED-talk about the power of inspiration which I´d like to recommend:
A few months ago I considered changing my blog. Now and inspired by this TED talk, I contemplated again, critically focused on my purpose. Rather than to go for the “how” and “what” I found that I am just on the right path with my blog, instead of updating just with my recent work(what) or tutorials (how) I rather like to understand why the world works the way it does. People expect from me to paint the things they imagine, but at the same time, they silently expect to get inspired. This is the point where you either deliver just what the client wants, or you act and go a step further by pushing a concept or idea to a higher level. Sure you have to be in a position to do so, I can just speak for myself here and I believe I wouldn´t stand here where I am now, without giving more than I was asked for, every time.
I like to inspire people, with emotional labor and creativity, I feel sense and purpose in finding solutions, that´s my honest reason why I prefer illustration and commercial art over fine art. With international publications, I can inspire far more people in the world than with a gallery reception and works that are only affordable to a few.
The “what factor” is not important to me, because once a work is done and out of my head – its done, it might be great and getting better with every new piece, but the really exciting process is when a concept comes to life – (every author/editor knows or should know how that feels) and that´s why I do what I do and why I chose to do this over and over again, until I´m old and boring.
–
“Get inspired”
About the Author Arthur De Martino
The google wearing super hero know as "Wasp Eye Lad" has a secret identity: Arthur De Martino, a quiet Brazilian man who loves Digital Art a bit too much.
